Sunday 25 October 2015

Music Magazine Pitch - Target Audience Feedback

1.  From the name ideas list which ones do you like the most? Why? Are there any that particularly stand out as being good or bad?

The target audience had similar views on the names suggested. The majority said that they disliked Top Charts and Pop Station. They said that they thought they were 'too generic' as they had no personality.  Updates was the most popular choice on the list as it was said to be 'formal yet in sync with current society'. I agree with what the target audience said, I think that Updates can connote a lot of ideas, for example in the genre of music magazine it could connote the ideas of updates of celeb news, or updates on top charts and more.  I also agree that Updates is a very current term that will relate and connect with the target groups age.

2.  Do you think that the contents suggested reflect the genre of my magazine?  Is there anything else that could be added, or removed to reflect the genre better?

My target audience all approved of the current contents and said that all of them reflected the genre.  There was no confusion of the genre from the ideas that were suggested.
Some ideas that were suggested for the magazine were: 1. a reader participation section, maybe photo contest or reviews by readers of recent pop events, song or other pop related material. 2. A section to promote lesser known artists that aren't currently featured in the mainstream media.


3.  Do you think that there is a gap in the market for my proposed magazine? Will it be too similar to current magazines currently available?

The proposed idea for the magazine was welcomed by the target audience. They said that they had never encountered a more serious and 'grown up' magazine in the pop genre. Nobody said that it would be too similar to the current magazines on the market.

4.  For the contents that are being presented how much would you be willing to pay for this magazine?

The average price for the magazine was at £2.50. 

5.  What colours do you think would best suit this magazine? Why? Give a maximum of 3.

Yellow was a popular choice from the people asked.  They also said that the colours should be bold but not too bright.  A pastel shade would work better for the magazine so that is separated from the typical pre-teen pop magazine that uses the bold blocks of bright colour.

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